Getting your script read

Just so you writers know what you're up against... This is a sentiment I have heard many times. For writers, it's key to get your work read. Friends are good, critical people are better, and people in a position to help you are the best. But no one is looking for more scripts to read:

This is also shooting something that sells you or your idea is usually a good strategy. It is easier to get someone to watch than read. That's why it's often a smart move to shoot something so sell you and your idea. It's easier to get people to watch than read. People shoot scenes, opening, trailers, and shorts. A common tactic now is to create what's called a rip-o-matic. Basically, that's a trailer created with footage from other shows to sell an idea. Here's one that was made to help sell Looper.

And here's an actual teaser for the film. See how close they are?

I helped developed the pitch materials for a reality show called Russian Roulette. Despite its macabre title, RR was a fairly traditional quiz show with a gimmick. If you missed a question, there was a chance the floor dropped out from under you. When the producer tried to sell it, people loved the idea but couldn't figure out how it could practically work. So we brought in some friends of mine, shot a 60 sec promo for it with the fall (only a few feet!), and then it quickly sold to Sony International. The show eventually aired in over 20 countries. Pretty simple, but it didn't sell until it was made simpler.